Q2 SEO & AI Update: How To Track & Optimize AI Search Performance

Tracking your SEO performance on AI-driven search engines like ChatGPT, Gemini and Perplexity can ensure your data is accurate and increase visibility for your business.

Watch on-demand as we dive into practical, technical strategies for monitoring and optimizing your visibility in AI-generated search results.

You’ll learn:

• How to track your performance on AI-powered search engines like ChatGPT and Perplexity.
• The best tools and techniques for monitoring AI-driven search rankings.
• How to set up scrapers – both manually and programmatically – to analyze AI search visibility.

With insights from Ariel Shulman, VP of Product at Bright Data, we walked through a demo that showed how to track AI search results and extract meaningful insights.

We also shared actionable strategies to improve uptime, ensure data accuracy using APIs, and prepare for future SERP disruptions.

View the slides below or check out the full webinar for all the details.